canada, webinars, defence, aerospace

WCDIA: Understanding the New Value Proposition

By Godfrey Nthunzi | February 15, 2018

The Value Proposition is a crucial factor for buyers and sellers in determining who wins defense contracts from the government. OMX and Western Canada's Defence Industries Association (WCDIA) explores what you need to know about the Value Proposition.





The Western Canadian Defence Industries Association (WCDIA) was formed in 2009 and was developed for SMEs to learn, grow and connect on the aerospace, defense, and security industries.

Over the past 9 years, and through the successful development of WestDef, and more recently adding in TACWest, WCDIA has become the facilitator of business between Primes, SMEs, and business alike. Since WestDef's inception, over 900 people have attended the conference, 90 different speakers and keynotes have presented on a wide range of topics, and delegates from across Canada, the USA, the UK and Australia have participated.


$3.7 billion in unclaimed defence opportunities  Did you know that Canada's offset policy states that 100% of defence  investments must go back to Canadian businesses? That's$3,735,199,162 of  unclaimed opportunities.   Learn more


Godfrey Nthunzi

Godfrey graduated from Rotman Commerce at the University of Toronto with a BComm in Management. Since graduating, he has gained extensive experience in the Information Technology industry in functions including sales, recruiting and operations. With this passion for startups and the technology sector, Godfrey has co-created a digital space to share experiences and best practices, and is host of a podcast series featuring young, upcoming entrepreneurs.

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